About Us

De Wasserette is the platform that exposes the truth behind Dutch hypes.
Through data-driven research, we uncover what branding and marketing often conceal – from eco-friendly claims to tech innovations that overpromise. No fluff, just facts and transparency. In collaboration with experts and the public, we’re building an open knowledge base that encourages companies to be honest and helps consumers see through the hype. Less gloss, more truth. Welcome to De Wasserette.